Following a few talks around the water cooler at my employer Shift I wrote up a presentation draft for a talk on online viral videos – to highlight some misconceptions and propose a way of using the medium genuinely.
I’ll post this as a podcast on this site when done but if you’d like to have [...]
A punch-line in search of a joke (unsolicited, 2009)
Dancing about architecture (Auckland, March 2009)
I presented this in March 2009 at the Digital Media Summit in Auckland on behalf of my employer Shift.
It was originally called, From story telling to play – the co-creative future of media but as usual by time it was locked in I had a more poetic and less descriptive title.
The conference programme description was,
Story [...]
From story telling to play – the co-creative future of media (Auckland, March 2009)
In March 2009 I’ll be presenting at the Digital Media Summit in Auckland on behalf of my employer Shift.
Story telling is a timeless aspect of great media and indeed great marketing. The digital revolution has grown the ability of every person to tell and disseminate stories whether via text, photography or video. Brands are now [...]
Sunday at the Markets (Auckland, May 2008)
I presented at the 2008 Interactive Marketing Summit on behalf of my employer Shift in May of this year.
In this presentation I explored what makes a good good marketer in the digital age. I explored the historical eras of marketing and draw parallels between digital marketing and the resurgence of farmer’s markets in cities globally [...]
10 tips (Christchurch, July 2008)
I presented at the 2008 Tourism Industry Conference on behalf of my employer Shift in July of this year.
Modified versions were also given at the Hawkesbay Tourism conference and the Northland Tourism conferences in September.
For this conference I was asked by the organiser to present 10 tips for improving return on investment for tourism [...]
